世界杯在哪个国家？
2018FIFA World Cup 2018 The World Cup， officially known as the 2018 FIFA World Cup， is an upcoming football tournament that is scheduled to take place in Russia from June 14 until July 15， 2018. The trophy will be presented at the final match which will be held on July 15，[3] and it will mark the 21st time since its inception in 1930 that the tournament has been staged by a Europe-based country; this will also be the second time it has been hosted by two countries， after Korea/Japan were co-hosts of the 2002 edition. As one of the most prestigious sports events， this world cup’s organizing committee (i.e. “Host City 2018”）is going to use all means of communication technologies for better interactive experiences with fans during their journey towards soccer bliss. Therefore， how can we embrace such changes brought about by technological advances？ Moreover， what are some new media trends or practices worth mentioning when communicating with audiences through various platforms like social networking sites， instant messengers etc？ Well， let us see if you can find them out based on our discussion later！
In terms of using technology for enhancing fan experience， there have already been lots of examples. For instance， in order to make people feel more close to players， German team built up “Fan Wall” made up of thousands of photos taken by supporters who traveled across six continents（which was displayed behind each bench at the team’s training site before the tournament began）. And now they would display these pictures again around the stadiums where matches will be played so that home crowd could cheer along with those cheering online. Furthermore， organizers launched the official mobile app called “Russia 2018” to help fans get information including live streaming of games， results and rankings； meanwhile， teams’ social media accounts keep posting photos and videos showing off their preparations for competition， thus adding extra excitement into everyone's lives！ In fact， many companies are trying hard not only to bring fans closer but also making themselves become part of popular culture， especially the